In-Vehicle UX



User Experience Evaluation: 2019 Ram 1500



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Report Summary:

Strategy Analytics conducted a UX evaluation of the 2019 Ram 1500.  For most top tasks, the large portrait-style touchscreen is used as a tool rather than a showroom-only attraction.  While the screen is not without its faults, and the voice control still requires some improvement, this  design strategy takes FCA’s Uconnect system to new heights with regard to its usefulness and usability.  Key takeaways for future touchscreen design, and recommendations for connected feature sets, are also discussed.


Table of Contents

1.  Executive Summary

2.  Introduction and Methodology
     2.1  Introduction
     2.2  Methodology

3.  Initial Impressions and Overview of HMI
     3.1  Console touchscreen and other physical elements
     3.2  Speech recognition

4.  Embedded Features
     4.1  Chrome and Home
     4.2  Media
          4.2.1  Radio
          4.2.2  Connected media
     4.3  Phone
     4.4  Navigation
     4.5  Temperature and fan speed adjustment
     4.6  Other connected features

5.  Final Impressions and Infotainment Benchmark Score

6.  Insights

7.  Analyst Contacts

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