In_Vehicle_UXIn Vehicle UX

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Author: Chris Schreiner
Publication Date: Apr 14 2015
Pages: 23
 Report Type: Benchmark

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User Experience Benchmark: Android Auto



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Report Summary:

Strategy Analytics conducted a user experience benchmark of Android Auto in a Pioneer AVIC-8100NEX aftermarket infotainment system. Android Auto does not have the same initial transfer of learning of Apple’s CarPlay, but for the most part has a simple design resulting in a very shallow learning curve. Google Voice worked exceptionally well for text message dictation and destination entry. Participants encountered issues switching between media sources, navigating media menus, and initially manually entering a destination in Google Maps.
Table of Contents

  • 1 Executive Summary
  • 2 Introduction and Methodology
  • 3 Initial Impressions
  • 4 Media
  • 5 Phone
    • 5.1 Dialing a Number
    • 5.2 Calling a Contact
    • 5.3 Text Messaging
  • 6 Navigation
    • 6.1 Destination Entry
    • 6.2 POI Search
  • 7 Conclusions
  • 8 Analyst Contacts

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