In-Vehicle UX

User Experience Benchmark: 2018 Subaru XV

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Report Summary:

Strategy Analytics conducted a UX benchmark study of the 2018 Subaru XV.  Naïve users can easily surface key functions for most top in-car tasks in the XV, but it is also plainly clear which features were less well-thought-out.  Although the touchscreen interface in the XV is remarkably well-designed, some advanced tasks were far too complex for first-time users to complete reliably.  The voice recognition system is a major pain point in immediate need of improvement.

Table of Contents

1.  Executive Summary

2.  Introduction and Methodology
     2.1  Introduction
     2.2  Methodology

3.  Initial Impressions and Overview of HMI
     3.1  Initial Impressions
     3.2  Speech Recognition

4.  Embedded Features
     4.1  Audio
          4.1.1  Radio
          4.1.2  Connected media
     4.2  Phone
     4.3  Navigation
          4.3.1  Destination entry and route cancellation
          4.3.2  Points of interest
     4.4  Multiple-step task

5.  Final Impressions and Infotainment Benchmark Score

6.  Insights

7.  Analyst Contacts

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