In_Vehicle_UXIn Vehicle UX

In-Vehicle UX

Baidu Set to Transform In-Vehicle UX in China

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Report Summary:

Baidu, China’s dominant search engine company, is set to impact China’s automotive industry with the release of CarLife, a smartphone-based infotainment solution. CarLife improves on the shortcomings of Apple CarPlay and Android Auto, but it is yet to be seen how well it will work in production vehicles. Baidu will also release a semi-autonomous vehicle later this year. While Chinese consumers are more amenable to autonomous features, HMI and general driving behaviour will prove to be significant challenges.

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