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In-Vehicle UX

Automated Taxis and Shuttles: Where is the Market?

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Report Summary:

Strategy Analytics surveyed consumers in the US, Western Europe, and China regarding their interest in automated ride-hailing/taxi services and limited-route buses.  Consumer acceptance of these "self-driving" concepts is holding relatively steady in China, but is trending in a bad direction in one particular Western market.  Among skeptics in a variety of segments, concerns about trust remain persistent, though many other unaddressed user-experience-related factors are cited.  Continued "tech-inward" development in the shared AV space could lead to consequences across adjacent industries.

Table of Contents

- Executive Summary

- Consumer Interest in AV Ride-Hailing

- Consumer Interest in Limited-Route AV Shuttles

- Why Are Consumers Skeptical?

- Overall Insights

- Turning Impractical Concepts into Useful Services

- More Information

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