Strategy Analytics utilised its AppOptix telemetry service to understand real-world usage of OEM companion apps. Real-world users over a span of several years were identified from a panel of thousands of US Android smartphone owners to understand their usage frequency and patterns. 54 users also provided feedback via survey of their level of satisfaction with the different attributes of the apps. Participants were also asked to mention the best aspect of the app, and the one thing they would like to change.
Results are compared to those obtained in 2019 and discussed.
Introduction
Case Study : myChevrolet
Remote Operation Features’ Usage
Other Features Usage
Satisfaction
Best aspects of the app, and things that should change
Overall Insights
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