autonomous-vehiclesAutonomous Vehicles

Autonomous Vehicles

Apple Seeking Automotive OEM Partners: Autonomous Driving Technology not to be Underestimated

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Report Summary:

On January 8th, 2021, multiple rumors and stories came out from news and social media outlets regarding a potential partnership between Hyundai Motors and Apple.

Since 2015, and with the rumoured Project Titan autonomous vehicle platform that Apple was developing, the company was stealthily searching for an automaker partner with the right mix of production capabilities, and a combination of in-house and a broad supply chain of suppliers with electric vehicle, ADAS and autonomous driving solutions to assist to this endeavor.

How close is Apple in announcing an electric/autonomous and connected platform for consumers?

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Electric Vehicles

Governments and environmentalists alike continue to push, rightfully so, to create cleaner methods of transport. But can electric vehicles fill that requirement? How can consumers be persuaded to switch? And is the automotive supply chain actually ready for this change?

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