AppTRAX online database coming soon
The app ecosystem is exploding, today there are;
40B+ app downloads in 2012
1M+ apps available
100,000+ developers
Making sense of such a vast, complex market can be difficult.
Enter AppTRAX
AppTRAX a component of the App Ecosystem Opportunity service provides the necessary market intelligence to grasp these trends in real time while providing the foundation to succeed in the market. Leveraging proprietary research techniques, Strategy Analytics is able to mine millions of data points each week from the top app stores, correlate the information, and provide data and strategic insight to clients.
AppTRAX covers the major app storefronts including;
Apple App Store (iPhone & iPad)
Android Market
BlackBerry App World
Amazon Android App Store
Amazon Kindle Fire App Store
Nook App Store
Nokia App Store
Samsung App Store
Windows Phone Marketplace.
New storefronts, countries, and datasets being added regularly the AppTRAX database.
AppTrax helps you answer critical questions like:
- Who must companies work with if they plan to launch their own app store or update an existing one?
- How does the breakdown of app downloads differ from storefront to storefront and how can companies take advantage of it?
- What does the difference between Amazon Android downloads and Android Market downloads tell us about consumer behavior?
- Which developers are most popular across the globe and which developers are seeing success on particular platforms?
- What regional differences exist between users in established markets and emerging markets?
AppTRAX Distinctions
AppTRAX is one of the largest collections of app data available. But data in a vacuum is not enough to understand this ever changing market. There are three primary differentiators for AppTRAX:
- Leveraging Expertise: The data created in the App Ecosystem Opportunities (AEO) research service provides context to AppTRAX that others cannot provide. Such context includes incorporating forecast data into AppTRAX to provide insight into volume of apps downloaded which provides another layer of insight into the apps market.
- Relationships in the industry. Our long history as a market research firm has provided us strong relationships with key players in the app ecosystem from carriers to handset manufacturers to content owners. These relationships provide further context to the ever changing market.
- Market Research First. Our firm is founded on the notion of helping clients understand a market in order to thrive - that is our only business. While other companies may have app data, we have created AppTRAX and in fact our entire apps coverage with the idea of supporting companies such as handset manufacturers, content owners, carriers, and others succeed in this ever changing environment.
In short, the combination of AppTRAX and Strategy Analytics' foundation of helping clients navigate emerging opportunities ensures that the data you get will be great.
- 1,000,000+ unique data points added weekly
- Storefronts tracked - iOS (iPhone & iPad), Android Market, BlackBerry App World, Amazon Android App Store, Amazon Kindle Fire App Store, Nook App Store, Nokia App Store, Samsung App Store, and Windows Phone Marketplace.
- New storefronts, countries, and data regularly added
Data is mined from apps stores and added to the AppTrax database on a weekly basis.
Leveraging software, Strategy Analytics pulls data directly from each app distribution channel. The data is then verified for accuracy before being added to the database. Once added to the database the data are immediately available for end user manipulation/analysis.
- Strategy support and content
- Participation in your planning events
- Sounding board with trusted analysts
- Direct access to our analysts
- Clients input into our research agenda
- Presentations and Workshops on emerging topics
- Visibility at leading sector conferences and events