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Strategy Analytics

Games Consoles: Purchase Intention Index Q2 2013

Author: David Mercer

Publication Date: Jul 22 2013

Pages: 17

Report Type: ConsumerMetrix Bulletin

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Summary

The announcement of two new platforms in recent weeks should lead to a recovery in the games console market over the next 12 months. According to our latest survey of nearly 6200 consumers Sony’s PS4 will be the clear leader over Microsoft’s Xbox One, while Nintendo’s Wii U is likely to take third place. This Bulletin presents purchase intention data for TV Games Consoles devices by platform across the US and EU4 (Fra, Ger, Ita, UK).

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Table of Contents

  • Introduction
  • Key Survey Findings
  • Games Consoles Devices: Purchase Intention Index June 2013
  • Purchase Intention Index Change October 2012-June 2013
  • Games Console Purchase Intentions By Platform 2010-13, Total Sample
  • US: Games Console Purchase Intentions By Platform 2010-13
  • Europe: Games Console Purchase Intentions By Platform 2010-13
  • France: Games Console Purchase Intentions By Platform 2010-13
  • Germany: Games Console Purchase Intentions By Platform 2010-13
  • Italy: Games Console Purchase Intentions By Platform 2010-13
  • UK: Games Console Purchase Intentions By Platform 2010-13
  • What Is ConsumerMetrix?
  • ConsumerMetrix: Survey Methodology
  • Key Contacts

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