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App Ecosystem Opportunities
Topics
  • App downloads by platform/channel
  • Tablets apps versus phone apps
  • User download behavior
  • Successful app business models
  • The value of the ecosystem
  • Understanding developer behavior
  • Disintermediation of existing players


Customer Analytics
  • User Experience
  • Customer Buying Behavior
  • Segmentation
  • Willingness to Pay
  • Market Needs


Business Solutions
  • Business Plans
  • Value Proposition
  • Segmentation Strategies
  • Product Roadmaps
  • Competitive Positioning


Report Types
  • Global Forecast
  • Regional Forecast
  • Viewpoints
  • Insights
  • Presentations


Strategy Analytics

App Market Share Tracker Q2 2012: App Store Market Share

Author: David MacQueen

Publication Date: Jul 18 2012

Pages: 2

Report Type: Metrics, Excel


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Summary

On June 11th Apple announced iOS6 its next generation operating system. Since then Google introduced Jelly Bean – its next update to Android and Microsoft previewed the key features of Windows Phone 8. The announcements achieve two important goals; they drive consumer interest in the platform but equally as important they drive developer interest in a platform and ensure the virtual app store shelves are stocked with new innovative apps. In the battle for the third major OS ecosystem, RIM’s been dealt a major blow. – it is missing from the new OS party as it delays its next generation operating system, BlackBerry 10, until 2013. This quarterly market share tracker will investigate these topics and other key megatrends in the apps space.

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    Market Share

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