UNITED STATES       UNITED KINGDOM   FRANCE
Boston MA Ohio Milton Keynes  
Strategy Analytics Inc Strategy Analytics Inc Strategy Analytics Ltd. Strategy Analytics
199 Wells Avenue Suite 108   Bank House, 171 Midsummer Boulevard 15, rue Reaumur
Newton MA   Milton Keynes 75003 Paris
MA 02459   MK9 1EB France
USA USA United Kingdom  
Tel: +1 617 614 0700 Tel: +1 617 614 0716 Tel: +44 1908 423600 Tel: +33 1 53 40 99 50
Fax: +1 617 614 0799
  Map/Get Directions
Fax: +1 614 431 2343 Fax: +44 1908 423650
  Map/Get Directions
Fax: +33 1 53 40 99 59
  Map/Get Directions
       
      GERMANY
Los Angeles San Francisco Bay Area London  
Strategy Analytics Inc Strategy Analytics Inc Strategy Analytics : Teligen Strategy Analytics GmbH
3282 Cortese Drive 2610 Presidio Dr. Great West House, Great West Road Sebastiansplatz 5
Los Alamitos Brentwood Brentford D-80331 Muenchen
CA 90720 CA 94513 Middlesex, TW8 9DF Germany
USA USA United Kingdom  
Tel: +1 617 614 0719 Tel: +1 617 614 0732 Tel: +44 2081 850402 Tel: +49 89 51 51 35 0
Fax: +1 562 493 0280 Fax: +1 925 308 7727 Fax: +44 2081 850419
  Map/Get Directions
Fax: +49 89 51 51 35 55
  Map/Get Directions
       
JAPAN   KOREA CHINA  
       
Strategy Analytics Inc Strategy Analytics Inc Strategy Analytics Inc  
Level 18 Yebisu Garden Place Tower 16F, Gangnam Bldg., 1321-1 59-2-102 Beijing Suncity  
4-20-3 Ebisu Shibuya-ku Seocho-dong, Seocho-gu No. 30 Litang Road, Xiaotangshan  
Tokyo 150-6018 Seoul, 137-070 Changping District, Beijing  
Japan Korea P. R. China 102209  
Tel: +81-3-5789-5935 Tel: +82 2 310 9122 Tel: +86 10 8975 5246  
  Fax: +82 2 757 7100 Fax: +86 10 8975 5246  
       
       
Informatek PK & Wise    
Grande Maison Akasaka 601 6F J's Building    
2-7-52 Akasaka Minato-ku 1487-4 Seeocho-dong Seocho-gu    
Tokyo 107-0052 Seoul 137869    
Japan Korea    
Tel: +81 3 3582 0014 Tel: +82 2 597 8756    
Fax +81 3 3582 0040 Fax: +82 2 598 9444  
close

close
Teligen Tariff and Benchmarking
Topics
  • T-Basket:
    - National and international PSTN
    - Leased lines and mobile services
  • T-Cellular Online:
    - Mobile voice tariffs
    - Mobile data tariffs
  • T-Connect:
    - ADSL tariffs
    - Cable modem tariffs
    - Fibre Optics Services tariffs
  • T-Wireless:
    - Mobile broadband tariffs
    - Tariff benchmarking services


Customer Analytics


Business Solutions


Report Types


Strategy Analytics

Mobile Broadband Price Benchmarking Update for September 2011

Author: Halvor Sannaes

Publication Date: Oct 18 2011



Report Type: Teligen


Ask the author

Summary

September update for Mobile Broadband Price Benchmarking; the new name for T-Wireless

Our subscribers will note that we have now changed the name of our range of database and benchmarking services, including that of T-Wireless. While all the services remain the same, in terms of both functionality and coverage, the name changes have been implemented to better convey what each service provides. As from September, T-Wireless is now known under the new name of Mobile Broadband Price Benchmarking.

The latest update to the service, which is now available to download, points to a continual evolution of mobile broadband pricing, with the number of mobile broadband packages covered within the service growing from 2,419 in June 2011 to 2,624 in September 2011, an increase of almost 9%.

Much of this increase can be attributed to two specific trends. The first is that of SIM-only plans, which do not include any PC, tablet or modem as part of the deal. While these plans have been appearing on the radar for a while, there has been a significant hike in the number of offerings, which now account for almost 20% of the plans in Mobile Broadband Price Benchmarking. This is by no means an even playing field, of course. Some countries have really pushed SIM only, while others are much more lukewarm to the idea. Two notable examples of countries that have embraced SIM-only in a big way are Australia and Poland. One of the likely drivers of this trend is that communications equipment, in the form of PCs and tablets is increasingly accessible through a variety of channels, and users simply do not want to be restricted to their operator for provision, particularly when it is accompanied by expensive and stifling longer term contracts.

Another trend that we note is that of 4G or LTE plans, which are now being rolled out across a number of countries as services come online, including Austria, Denmark, Japan, Norway and, of course, the US. While such plans are typically priced higher than their 3g counterparts, they offer much higher download speeds and more generous monthly allowances. In addition, several appear to offer genuinely unlimited download – at least for the time being.

A final area that is making its presence felt in mobile broadband plans is that of WiFi hotspot access, which provide additional internet access for consumers on the go. Such ‘add-ons’ are an attractive selling point to users in terms of coverage and potentially service quality – users will often complain about quality of service in built up areas. Not only this, but WiFi offload will also help users preserve their monthly data allowance, which will be increasingly important as the way we access the internet on the go evolves. Naturally, it isn’t just consumers who benefit, as WiFi helps operators offload traffic from increasingly overburdened networks. Around 16% of our 2600+ plans covered now include WiFi hotspots.

As always, if you need more information on anything covered within our service, or need help in using the system, please let us know.

Already a Strategy Analytics Client? Log in to access this content.

Available to Clients Only

This report is available to Strategy Analytics clients only. To see the benefits of becoming a client click here.

To discuss pricing options please contact our sales representative.


Mobile Voice Online Price Database
A comprehensive database covering mobile tariffs and services worldwide. It provides an easy to use online tool to compare and evaluate tariffs and service information from over 50 countries and a wide range of operators and mobile packages.
Open Mobile Summit
19 May 2014 to 20 May 2014
London, United Kingdom
© 2014 Strategy Analytics