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Wireless Media Strategies
Topics
  • Mobile media usage and revenues: music, games, TV, social networking
  • Messaging usage and revenues
  • Value chain analysis
  • Mobile advertising and location services
  • Cloud-based Apps and business models
  • Media company, operator and OEM handset vendor strategic analysis


Customer Analytics
  • User Experience
  • Customer Buying Behavior
  • Segmentation
  • Market Demand Analysis
  • Market Needs


Business Solutions
  • Business Plans
  • Value Proposition
  • Segmentation Strategies
  • Product Roadmaps
  • Competitive Positioning


Report Types
  • Global Forecast
  • Regional Forecast
  • Viewpoints
  • Insights
  • Presentations


Strategy Analytics

Mobile Media Applications Market Outlook

Author: David Kerr
Other Authors: Chris Ambrosio


Publication Date: Apr 10 2008

Pages: 11

Report Type: Presentation, PowerPoint


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Summary

Strategy Analytics global wireless team hosted a breakfast presentation at the CTIA tradeshow in Las Vegas last week. The invitation only event drew a packed house as our leading analysts presented their latest insights starting with a mobile data health check and flowing through a discussion of likely catalyst for change including Social Networking, Mobile Advertising, and improved user experience using a Yahoo 3.0 case study.

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