As Director (Europe), for Strategy Analytics Consulting services, Andreas Koehler manages client projects of global scope providing strategic and tactical support, to clients within the wider communications industry.

Andreas has wide-ranging experience, including business case development and evaluation, start-up support, market entry strategy, product and service portfolio analysis, customer segmentation and benchmarking studies.

Before joining Strategy Analytics, Andreas was an Associate with Cambridge Strategic Management Group, a strategy consulting firm where he managed client projects for a large variety of telecommunications and Internet players including PTOs, fixed new entrants, equipment vendors and venture capital funds.

Prior Andreas was a Senior Analyst with SA’s predecessor firm, BIS Strategic Decisions. As a leading member of the consumer electronics and media team, he tracked existing and emerging markets for CE hardware vendors and software and media companies.

Andreas Koehler holds a Diplombetriebswirt degree from Fachhochschule Bremen, in Germany and a BA (Hons) in European Finance and Accounting from Leeds Business School in the UK.