- Advertising, TV and video, music, games and social media
- Emerging distribution platforms
- Online and offline media usage and revenues
- Case studies and best practices
- Media value chain analysis
- Media market tracking and analysis
- User Experience
- Customer Buying Behavior
- Market Demand Analysis
- Market Needs
- Business Plans
- Value Proposition
- Segmentation Strategies
- Product Roadmaps
- Competitive Positioning
- Global Forecast
- Regional Forecast
This presentation, delivered as a webinar on 8th July, 2009 by Martin Olausson, Director, Digital Media Strategies service, explores recent research and data on consumer take-up of digital media services and provide our forecasts and projections for digital media and entertainment services.
Webinar Replay: 21st Century Consumers & the Future of Digital Media
Author: Michael Goodman
Publication Date: Jul 09 2009
Report Type: Video
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The presentation covers 5 key areas
1. Digital media industry health check - where are we and where do we go from here?
2. How is the economic downturn impacting the digital media market?
3. Why is the Internet and online advertising structurally changing the entire media industry?
4. Is the web all about advertising and piracy or can pay models succeed?
5. What is the role of multi-play operators in an on-demand media world?
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