Over the last decade, passenger vehicles have provided one of the most stable and sustained growth markets for electronics systems, semiconductor and sensor components. Leading vehicle makers acknowledge that electronics will continue to be key for them in their new product development plans in order to meet increasing consumer expectations, and future competitive, safety and environmental legislation pressures. Strategy Analytics Automotive Practice, established in 1988, provides clients with the necessary competitive market intelligence to develop product and marketing strategies for successful business development. Demand forecasts and market insights are provided for electronic modules, semiconductor and sensor components in onboard control systems, as well as telematics and multimedia infotainment systems. In addition to vendor-focused research, the Automotive Practice also provides a unique and independent analysis of the "voice of the consumer" for advanced automotive systems and technologies.

Consumer Implications for Smartphone-Vehicle Connectivity

Insight, Word - 31 Aug 2010

Smartphone owners are demanding greater connectivity while on the move, and automotive manufacturers are taking note. Smartphone penetration in North America and Western Europe will continue to grow, and smartphone owners will want to access...