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User Experience Knowledge Center
Topics covered in this Knowledge Center

Resources you will find in this Knowledge Center
  • Forecast and Analysis
  • Metrics and Tracking
  • Buyer Behaviour Research
  • Custom User Experience Projects
  • Custom Research and Analysis
  • Reports

As always, we are here to help. If you have any questions finding what you need, please contact us

Strategy Analytics

User Experience Knowledge Center

Connected, converged, multimedia experiences across multiple screens, devices and networks will be the next major battleground for the consumer mind, market and wallet share. Companies from every market segment will all need a deeper understanding of how the user interacts with and embraces new technology. In short, the successful players will consistently create solutions that deliver a winning user experience. This experience encompasses discovery, access, control and sharing of content and data.

Strategy Analytics is the only research firm with an in-house user experience practice that studies virtually all aspects of technology adoption, including home, mobile and automotive. Our insights and recommendations are based on ongoing, independent research investigating consumer behaviors, attitudes and usage scenarios, and a scheduled program of usability evaluation and benchmarking activities. We apply ethnographic, sociological, quantitative and qualitative primary research methodologies within multiple geographic markets on a syndicated and custom basis for clients around the world.

Our user experience experts interact on a daily basis with Strategy Analytics’ industry analysts in devices, media and applications, networks and other focus areas, building on a comprehensive knowledgebase of industry issues and trends.

The User Experience Knowledge Centers helps you develop useful, usable and compelling solutions for consumers by answering questions like:

  • How are consumer behaviors and attitudes changing in an increasingly connected, multi-screen world?
  • What features, services and experiences must your offering support to meet the needs of your target customer?
  • What implementation guidelines should you follow to create usable and compelling solutions that maximize customer satisfaction and loyalty?
  • What are the best practice user experience lessons of leading offerings for messaging, media and connected services?
  • How should you deliver your offering to connected home devices, connected vehicles and portable devices, including smartphones and tablets?

If your interest is primarily in:

If your interest is primarily in the emerging smart watch, smart glasses or wearable segment, we recommend our Wearable Device Ecosystems service.

The portable connected devices experience (mobile phones, smartphones, tablets, etc.), we recommend that you start with our Wireless Device Laboratory.

The mobile applications and services experience, we recommend that you start with our Wireless Media Laboratory.

The digital connected home experience, we recommend that you start with Digital Home Observatory.

The connected car experience, we recommend that you start with our Automotive Consumer Insights service.

Subscription Services

Automotive Consumer Insights
Wearable Device Ecosystem
Wireless Device Lab
Digital Home Observatory
Wireless Media Lab

AppsWorld Germany 2015

22 Apr 2015 to 23 Apr 2015
Strategy Analytics Events
  • MWS focuses on mobile workers and how they select and use mobile hardware, software and services by industry, company size and liability
  • First to market each quarter with the most accurate and detailed data on handset strategies
  • No other vendor offers the combination of timely, consistent and accurate tracking of 22 different product categories spanning audio, video and computing,
  • The industry’s most comprehensive set of critical market statistics and qualitative analysis, tracking and reporting on smartphones
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