Director

Martin Olausson, Director, manages research and analysis on the emerging market for digital distribution of media & home entertainment in Strategy Analytics Digital Media Strategies (DMS) service. Mr. Olausson is responsible for delivering actionable advice and insight to leading Media Companies, Content Aggregators, Service Providers, Applications Developers and Device Vendors around the world. He is an authority on online media and communications services and has expertise on online services such as Online Video, Online Music, Online Gaming, IP-based TV, Voice-over-IP, Video-On-Demand and much more.

Most recently his work includes industry analysis and forecasts of the global IPTV market, online video distribution, broadband bundling strategies, and online music services. Mr. Olausson has acted as senior adviser on numerous international research projects and is Strategy Analytics resident expert on next generation media and entertainment services.

Mr. Olausson joined Strategy Analytics Digital Consumer Practice in 2004, to share his expertise in analysis of opportunities and market trends for the media and communication industry. Previous industry experience includes several years with telecom vendor Ericsson, where he held different positions within the Multi-Service Networks Division, concentrating on strategic planning and market analysis.

Mr. Olausson has a M.Sc. in Business from Växjö University in Sweden, and is a certified Project Manager by the International Project Management Association (IPMA).