Strategy Analytics Susan Welsh de Grimaldo

Mobile Broadband Device Connections: LTE Pushes Global PC Modems to 420 Million Subs in 2017

Susan Welsh de Grimaldo — Thu, 06 Jun 2013 23:00:00 GMT

Mobile broadband modems and connected PCs will generate US$57.5 billion service revenues in 2017, while driving nearly 15 million Terabytes of data across mobile networks around the globe. Global PC/modem connections will increase to 420 million, with LTE adding 179 million connections from 2012-17. This report evaluates top trends and market drivers and inhibitors, including the interplay with tablets and smartphone tethering, and is an analytical companion to the forecast spreadsheets covering regional forecasts and detail for 37 countries.

Keywords: mobile broadband, broadband, LTE, 3G, 4G, HSPA+, modem, hotspot, data traffic, ARPU, data ARPU, mobile operators, notebook, netbook

This report is available to purchase with a credit card for $6999

Mining and Monetizing Customer Information: Opportunity for Wireless Carriers

Susan Welsh de Grimaldo — Wed, 22 May 2013 23:00:00 GMT

Operators are sitting on a gold mine of customer information. This presentation looks at the challenges and opportunities to mine and monetize customer data using big data analytics. How are leading operators creating new business opportunities with customer data, both to monetize data traffic on their own networks and to help marketers engage with their customers? What are the use cases as well as the privacy challenges for customer information?

Keywords: AT&T, BT, Globe Telecom, Optus, SINGTEL, Sprint, Telefonica, Telkomsel, Verizon Wireless, Vodafone, Amobee, Advertising, analytics, big data, Consumer Segmentation, customer loyalty, pricing, Traffic

This report is available to purchase with a credit card for $1999

New Zact 4G MVNO on Sprint Network Targets Demand for Personalized Mobile Plans

Susan Welsh de Grimaldo — Sun, 12 May 2013 23:00:00 GMT

A new Mobile Virtual Network Operator (MVNO)-Zact-is launching its services in the US over the Sprint network, targeting consumer demand for smartphones services that offer personalization and control. Launching the ultimate "unplan," Zact is billing itself as "the industry's first smart mobile service provider" offering an affordable, flexible and personalized service that can be customized with the right amount of voice, text, data, sharing among devices and parental controls in real-time right on the device. Zact's service uses-and showcases-a cloud-based solution from parent company ItsOn. While growth as an MVNO in the competitive US mobile market will be tough going, ItsOn's Zact is on to something, and Strategy Analytics expects more operators around the globe to pay attention to this customizable service plan model.

Keywords: 4G, LTE, Sprint, Zact, ItsOn, personalized data plan, smartphone, 4G, Mobile Data, Wireless, Consumer, Service Providers, Alcatel-Lucent, AT&T, Openwave Mobility, Aio Wireless, ItsOn, Zact, customize, multi-device, MVNO, smartphone, Survey, tariff, ARPU, Churn

Tablets at Mobile Operators: Forecasts of Tablet Subscriptions, Data Traffic, Service Revenue 2010-2017

Susan Welsh de Grimaldo — Mon, 06 May 2013 23:00:00 GMT

With global tablet mobile data subscriptions projected to grow 8x from 23 million in 2012 to 188 million in 2017, mobile broadband tablets represent an important incremental growth opportunity for mobile operators. While direct mobile broadband subscriptions on tablets represent less than 10% of the total tablet installed base in 2012, they were a key driver of positive postpaid net additions at leading operators AT&T and Verizon Wireless in Q1 2013. Strategy Analytics forecasts that in 2017 global mobile tablet subscriptions will contribute nearly US$20 billion to operator service revenues and generate almost 3 and a half million Terabytes of mobile data traffic.

Keywords: tablet, 4G, LTE, subscription, data traffic, service revenue, iPad, Traffic, Churn

This report is available to purchase with a credit card for $6999

Unlimited Vs. Tiered Data for Smartphones: Consumer Preferences and Market Opportunity

Susan Welsh de Grimaldo — Wed, 20 Mar 2013 00:00:00 GMT

Smartphone data pricing has evolved significantly since the early days of 3G, with many operators moving from unlimited data plans to tiered plans with data caps as mobile data usage soared. Now, in markets like the US and UK, 4G capacity has triggered a new round of competition between unlimited and tiered data with caps. Will today's unlimited plans have a market impact? How best can carriers motivate users to move from unlimited plans to plans with data caps? Is unlimited the right value proposition for the 4G era or does high interest among smartphone owners in personalized plans hint at a new wave of mobile data pricing innovation?

Keywords: 3G, 4G, Mobile Broadband, Mobile Data, Mobile Internet, Real-time Charging, Smartphone Tethering, Telecommunications, Traffic Management, Wireless, A1, AT&T, EE, Elisa, Everything Everywhere, movistar, Netcom, O2, O2 UK, Openwave Mobility, Orange, Pelephone, SK Telecom, Sprint, Straight Talk, Strategy Analytics, Swisscom, Tele2, Telecom Italia, Three UK, TMN, T-Mobile, Verizon Wireless, Vodafone, Walmart, customer loyalty, data traffic, LTE, market share, Multi SIM, multi-device, multi-SIM, MVNO, pricing, Strategy, Subsidy, tariff, User Experience

This report is available to purchase with a credit card for $1999

Webinar Replay: Unlimited Vs. Tiered Data for Smartphones: Consumer Preferences and Market Opportunity

Susan Welsh de Grimaldo — Wed, 20 Mar 2013 00:00:00 GMT

Unlimited versus Tiered Smartphone Data Plans: Market Evolution and Opportunity

Susan Welsh de Grimaldo — Tue, 19 Mar 2013 00:00:00 GMT

Smartphone data pricing has evolved significantly since the early days of 3G, with many operators moving from unlimited data plans to tiered plans with data caps as mobile data usage soared. Yet in 4G markets like the US and UK, a new round of competition is heating up with unlimited vs. tiered data. Strategy Analytics dives into the details to look at why--or why not--to offer unlimited data, digging into consumer feedback from surveys conducted among mobile phone owners in US, UK, China as well as market trends from around the globe. Analysis includes what happens--and what consumers prefer--when data caps are reached, what types of plans would attract users still on unlimited data, interest in monitoring data use in real-time on device and impact of mobile video. Will today's unlimited plans have a market impact, or does high interest among smartphone owners in personalized plans hint at a new wave of value propositions for mobile data pricing?

Keywords: 3G, 4G, Backhaul, Broadband, Customer Experience Management, Handset Data, HSPA+, LTE, Mobile Broadband, Mobile Data, Mobile Internet, Mobile Video, Offload, Real-time Charging, smartphone, Smartphone Tethering, Traffic Management, video optimization, WiFi, WiMax, Wireless, Forecasts, Analysis, MFA

This report is available to purchase with a credit card for $1999

Unlimited versus Tiered Smartphone Data Plans: Market Evolution and Opportunity

Susan Welsh de Grimaldo — Tue, 05 Feb 2013 00:00:00 GMT

Smartphone data pricing has evolved significantly since the early days of 3G, with many operators moving from unlimited data plans to tiered plans with data caps as mobile data usage soared. Yet in 4G markets like the US and UK, a new round of competition is heating up with unlimited vs. tiered data. Strategy Analytics dives into the details to look at why--or why not--to offer unlimited data, digging into consumer feedback from surveys conducted among mobile phone owners in US, UK, China as well as market trends from around the globe. Analysis includes what happens--and what consumers prefer--when data caps are reached, what types of plans would attract users still on unlimited data, interest in monitoring data use in real-time on device and impact of mobile video. Will today's unlimited plans have a market impact, or does high interest among smartphone owners in personalized plans hint at a new wave of value propositions for mobile data pricing?

Keywords: 3G, 4G, Backhaul, Broadband, Customer Experience Management, Handset Data, HSPA+, LTE, Mobile Broadband, Mobile Data, Mobile Internet, Mobile Video, Offload, Real-time Charging, smartphone, Smartphone Tethering, Traffic Management, video optimization, WiFi, WiMax, Wireless, Forecasts, Analysis, xMBO

This report is available to purchase with a credit card for $1999

Mobile Broadband Device Connections: PC Modems Hit $65 B Service Revenues in 2017

Susan Welsh de Grimaldo — Tue, 11 Dec 2012 00:00:00 GMT

Mobile broadband modems and connected PCs will generate $65 billion service revenues in 2017, while driving 20 million TBytes of data across mobile networks around the globe. Global PC/modem connections will increase to nearly 0.5 billion, with emerging markets contributing the highest growth rates and LTE adding 200 million connections from 2012-17. This report evaluates top trends and market drivers and inhibitors, including the interplay with tablets and smartphone tethering, and is an analytical companion to the forecast spreadsheets covering regional forecasts and detail for 37 countries.

Keywords: mobile broadband, broadband, LTE, 3G, 4G, HSPA+, modem, hotspot, data traffic, ARPU, data ARPU, mobile operators, notebook, netbook, Forecasts, Churn, xMBO

This report is available to purchase with a credit card for $6999

How to Differentiate and Profit in the Mobile Broadband Era

Susan Welsh de Grimaldo — Fri, 30 Nov 2012 00:00:00 GMT

Success with 4G LTE and ability to drive profits from 3G networks depend on how services are positioned and priced for smartphones, modems, tablets and more-and pricing and service packaging depend on the right network tools to get the job done and stay flexible in the fast changing world of mobile data. Strategy Analytics experts presented this webinar on November 29, going behind the trends to discuss survey results, vendor developments and operator best practices and innovation that will help to extract maximum value from the mobile broadband market. Key topics covered include: *The Operator Challenge: Profitably Drive to Mass Market in Competitive Environment - Role of LTE and Multiple Devices *Smart Policy Control & Charging to Enable New Pricing Plans *Data Intensive Video: Managing & Monetizing OTT Content *Customer Engagement: Maximize Loyalty and Upsell Opportunities with Personalization and QoE.

Keywords: 3G, 4G, Cloud, Customer Experience Management, DPI, Embedded Netbooks, Embedded PCs, Handset Data, HSPA+, Laptops, LTE, Mobile Broadband, Mobile Broadband Devices, Mobile Data, Mobile Video, Modems, Multi-Screen, Notebooks, OTT, OTT Video, Policy Control, smartphone, Smartphone Tethering, Tablet, Traffic Management, video optimization, Wireless, Consumer Electronics, multi-screen, OTT Video, Service Providers, Services, Wireless, Allot Communications, Amazon, AT&T, CSL , Ericsson, Flash Networks, HP, NSN, Openwave Mobility, Orange, Sandvine, SK Telecom, Strategy Analytics, Telkomsel, Telstra, T-Mobile, Verizon Wireless, Vodafone, Pelephone, analytics, ARPU, Churn, customer loyalty, data traffic, MiFi, mobile hotspot, mobile video, Multi SIM, multi-device, multi-SIM, MVNO, pricing, SIM-only, smartphone, Survey, tablet, video optimization, Analysis, Business Models, Forecasts

This report is available to purchase with a credit card for $1999

Webinar Replay: How to Differentiate and Profit in the Mobile Broadband Era

Susan Welsh de Grimaldo — Fri, 30 Nov 2012 00:00:00 GMT

Leaders in DPI/Policy Control Targeting Top Needs of Mobile Operators

Susan Welsh de Grimaldo — Thu, 18 Oct 2012 23:00:00 GMT

Deep Packet Inspection (DPI) is becoming a strategic weapon for mobile operators as they seek to control and monetize mobile data traffic, and leading vendors are positioning to meet evolving operator needs. In the world of pure-play DPI vendors, this evolution focuses on integration with real-time charging, subscriber analytics, policy, and traffic optimization-in particular for video-to enhance Quality of Experience (QoE) driving customer satisfaction. Allot Communications (Allot) has emerged as the revenue leader and innovation leader is this arena.

Keywords: DPI, policy control, Allot, Strategy Analytics, 3G, 4G, LTE, Mobile Broadband, Policy Control, Real-time Charging, video optimization, DPI, Radisys, Openwave Mobility, Procera Networks, Sandvine, Allot Communications, Qosmos, Comverse, Amdocs, Volubill, Telecoms, data traffic, OTT Video, video optimization, Analysis, Business Models

This report is available to purchase with a credit card for $1999

Softbank Potential Investment in Sprint Nextel: Comparing Operator Quarterly KPIs

Susan Welsh de Grimaldo — Thu, 11 Oct 2012 23:00:00 GMT

Discussions underway for a potential investment in Sprint Nextel, the 3rd largest mobile operator in the US, by Softbank, currently the third largest operator in Japan, have naturally lead to many questions about the history and performance both operationally and financially of the two companies. Using our My Dashboards tool while logged in to the SA site, customers to the Wireless Operator Strategies Service can quickly create a customized list of metrics for comparison. This data snapshot provides data for SprintNextel and Softbank--as well as Japan's 4th operator eMobile, which Softbank agreed to acquire at the beginning of October--over the last ten quarters for eleven key metrics.

Keywords: 3G, 4G, LTE, smartphone, Service Providers, Wireless, Softbank, Sprint, ARPU, CAPEX, Churn, EBITDA, merger, OPEX, US, Japan

This report is available to purchase with a credit card for $6999

Preparing for LTE in the UK: Mobile Phone User Survey Show Speed Sells, but Consumer Education is Needed

Susan Welsh de Grimaldo — Thu, 27 Sep 2012 23:00:00 GMT

The UK will see its first commercial LTE service launch soon, and consumer surveys conducted in the UK show mobile phone users are interested and willing to pay for faster speed. Strategy Analytics reviews survey results and highlights the need for additional marketing to educate users on the benefits of LTE to promote smartphone upgrades.

Keywords: 4G, LTE, smartphone, Apple, Everything Everywhere, Wireless, Consumer Segmentation, iPhone, smartphone, Strategy, Survey, User Research, Churn, Arpu, xMBO

This report is available to purchase with a credit card for $1999

LTE and the Need for Speed: Survey of US mobile users

Susan Welsh de Grimaldo — Thu, 30 Aug 2012 23:00:00 GMT

The US 4G LTE market, one of the most competitive LTE markets globally, is ripe with opportunity for smartphone upgrades to LTE but also demonstrates confusion among consumers. Based on a mid-2012 survey, Strategy Analytics evaluates consumer attitudes toward LTE, willingness to pay for guaranteed speed, and drivers for LTE adoption - and makes some recommendations for mobile operators to tap into opportunities revealed.

Keywords: 3G, 4G, HSPA, HSPA+, Mobile Broadband, Mobile Data, Mobile Phone, Mobile Phone Connectivity, Mobile Video, smartphone, AT&T, Sprint, T-Mobile, Verizon Wireless, Consumer Segmentation, iOS, iPhone, LTE, Strategy, Survey, QoS, Analysis, xMBO

This report is available to purchase with a credit card for $1999

Tablet Opportunity for Mobile Operators Expanding: Forecasts of Tablet Subscriptions, Data Traffic, Service Revenues 2010-2017

Susan Welsh de Grimaldo — Mon, 30 Jul 2012 23:00:00 GMT

Since the iPad was introduced with 3G connectivity in 2010, mobile operators have launched multiple offerings to drive mobile broadband subscriptions on tablets, yet less than 13% of the global tablet installed base will be attached to data plans by the end of 2012. Strategy Analytics forecasts show the tablet market is heating up, growing 7x and adding nearly 150 million new data subscriptions in five years-bringing global tablet subs to 172 million at the end of 2017. This report provides tablet subs, mobile service revenues and data traffic for 37 countries, with additional detail on 3G/4G LTE splits.

Keywords: tablet, 4G, LTE, subscription, data traffic, service revenue, iPad, Forecasts, 3G, 4G, LTE, Mi-Fi, Mobile Broadband, Mobile Broadband Devices, Mobile Data, Mobile Hotspot, Policy Control, Smartphone Tethering, Tablet, touchscreen, multi-screen, Service Providers, Services, Wireless, Apple, AT&T, Deutsche Telekom, Verizon Wireless, Vodafone, FarEasTone, data traffic, iPad, MiFi, mobile hotspot, Multi SIM, multi-device, multi-SIM, PC Modems, pricing, SIM-only, Strategy, tablet, tariff, wifi, Churn, xMBO

This report is available to purchase with a credit card for $6999

Shared Data Plans from Verizon Wireless "Shifting the Way We Sell Wireless"

Susan Welsh de Grimaldo — Thu, 14 Jun 2012 23:00:00 GMT

Operators such as Rogers Wireless in Canada and Orange in a number of European markets have offered for more than a year now plans that allow multiple devices-such as a tablet and a smartphone-to share a data allocation on a single plan, aiming to encourage users to activate mobile data on their tablets. In the US, where family plans that share voice minutes are popular, leading operators Verizon Wireless and AT&T have been indicating for quite some time that they would move to offer shared data plans but had revealed little detail. On 12 June 2102, Verizon Wireless unveiled its new "Share Everything" plans, offering some new innovative twists to the concept of shared data plans. More than launching just a new shared data plan, in restructuring its pricing plans Verizon Wireless is "shifting the way we sell wireless."

Keywords: Strategy Analytics, LTE , 4g, Verizon, data plan, tablet, smartphone, Analysis, Traffic, xMBO

This report is available to purchase with a credit card for $1399

4G LTE Ecosystem Preparing for New Services, Pricing Models, and Carrier Competition: CTIA 2012

Susan Welsh de Grimaldo — Wed, 16 May 2012 23:00:00 GMT

At CTIA in New Orleans May 8-10-the first time the US trade association held its annual tradeshow in the city since the devastation of Hurricane Katrina in 2005-AT&T Mobility, Verizon Wireless, Sprint Nextel and T-Mobile USA reflected on how significantly the mobile industry has changed since then with the rapid growth of mobile data and looked ahead as mobile broadband enters into its next phase of evolution. What was notable about CTIA was not any particular announcement (unlike last year when AT&T announced just prior to the CTIA conference the now-failed deal to acquire T-Mobile USA), but the increased level of concrete market developments that taken together indicate we are rapidly building to a new era in our mobile lives. While no earth-shattering new announcements were made, the collective impact of a number of incremental developments carry a lot of weight. The mobile industry is about to propel itself into the next transition. We moved from voice-centric to data-centric, and now we enter the era of services, on our way to a time when mobile connectivity is truly pervasive in our lives in ways we cannot yet fully imagine. Strategy Analytics spoke to a wide range of companies at the show about technologies and solutions that will enable operators to develop profitable mobile broadband services across multiple devices and the business challenges and opportunities they face.

Keywords: LTE, CTIA, mobile carriers, mobile operators, 3G, 4G, Strategy Analytics, mobile broadband, mobile video, mobile pricing, Analysis, Business Models, Home Monitoring, LTE, M2M Service Platform, mHealth, pricing, Risk, Social Networking, Strategy, tablet

Mobile Broadband PC Modem Subscriptions on Path to Continue Solid Growth: Analysis of Forecasts 2007-2016

Susan Welsh de Grimaldo — Thu, 12 Apr 2012 23:00:00 GMT

Mobile data services on USB dongles, other external modems and notebooks/netbooks with embedded 3G and/or 4G have become an important segment of the mobile market. Strategy Analytics forecasts subscriptions, service revenues and data traffic for mobile broadband PC/modem market at a global and regional level, with additional detail on 3G/LTE/mobile WiMAX splits and granularity for 37 countries. This report is an analytical companion to the forecast spreadsheets, evaluating top trends and market drivers and inhibitors.

Keywords: mobile broadband, broadband, LTE, 3G, HSPA+, modem, hotspot, data traffic, ARPU, data ARPU, mobile operators, Analysis, Forecasts, Traffic, xMBO

This report is available to purchase with a credit card for $4899

With 4G LTE Performing Well, Monetization and Business Models Are LTE Priorities

Susan Welsh de Grimaldo — Thu, 29 Mar 2012 23:00:00 GMT

With 57 live LTE commercial networks and counting in 32 countries around the globe by mid-March 2012, LTE has proven that it is ready for business and is rapidly becoming the platform for growth for mobile broadband. Despite a few minor glitches-for example the LTE network outages at Verizon Wireless caused by software issues in the IMS core and some signaling capacity issues-the technology has performed remarkably well and become a key part of the competitive mobile landscape in markets like the US, South Korea and Japan. The main challenges for LTE in 2012 now shift from technical issues to how to further monetize the network investments by creating service plans and business models and partnerships to drive data revenues through smartphones, tablets, modems and other LTE devices.

Keywords: LTE, 4G, Verizon, AT&T, MetroPCS, KT, SK Telecom, LT UPlus, NTT DoCoMo, Strategy Analytics, monetization, mobile broadband, tablet, smartphone, Analsis, Business Models, Forecasts, 3G, xMBO

Adding Value to Mobile Broadband

Susan Welsh de Grimaldo — Tue, 31 Jan 2012 00:00:00 GMT

As mobile data traffic soars but revenues have failed to keep up the pace of growth, mobile operators need to find ways to add value to mobile broadband. This report looks at current trends in mobile data traffic, data service pricing innovations, next generation services (including operator cloud) and IP traffic optimization to drive new business models for OTT content, and concludes with a discussion of implications for mobile operators.

Keywords: Service Providers, Wireless, Bytemobile, Strategy, Business Planners, CxO, Strategic Marketing, Forecasts

This report is available to purchase with a credit card for $1399

Executive Summary: Mobile Video Optimization Reports

Susan Welsh de Grimaldo — Thu, 12 Jan 2012 00:00:00 GMT

Mobile video optimization is a hot topic for 2012-with a complicated and shifting landscape of technologies, vendors and operator issues and objective. Strategy Analytics dives into the fast evolving landscape of mobile video optimization solutions to provide executives, product and service managers, and technical professionals with a better understanding of the fundamentals-and the money-making opportunities-of mobile video delivery.

This complimentary Executive Summary provides topline highlights of the analysis and conclusions of two companion reports on the mobile video optimization landscape that map solutions-including Adaptive Bit Rate (ABR), transcoding, transrating, caching, traffic steering and offload, and deferred scheduling-to various types of video services, discuss the roadmap of future trends and examine more than 20 vendors partnering and jockeying for position for the ramp in deployments by operators.

Keywords: 3G, 4G, LTE, mobile video, video optimization, 3G, 4G, LTE, mobile video, video optimization, Analysis, 3G, 4G, Cloud, internet video, LTE, Mobile Broadband, Mobile Managed Services, Mobile Video, OTT, OTT Video, Policy Control, smartphone, Tablet, Traffic Management, Video Conferencing, WiFi, video optimization, Infrastructure, Media, Movies, multi-screen, Service Providers, Television, Wireless, Adobe, Alcatel-Lucent, Bytemobile, Cisco, Flash Networks, Google, Huawei, Hulu, Juniper Networks, Microsoft, Mobixell, Netflix, NSN, Openwave, Vantrix, F5, OnMobile, Ortiva, PeerApp, Radisys, Radware, Skyfire, Churn, LTE, mobile video, Online Video, PC Modems, Strategy

This report is available to purchase with a credit card for $1399

Mobile Video Optimization Takes on Video Traffic Challenges for 3G and 4G

Susan Welsh de Grimaldo — Sat, 31 Dec 2011 00:00:00 GMT

Mobile network congestion due to growing video traffic presents a major concern to mobile operators as they look to manage-and hope to monetize-video services from over-the-top (OTT) content owners. Deployments of 4G LTE, while adding capacity, will not solve the congestion problem as LTE will also drive video usage due to improved user experience. Strategy Analytics dives into the fast evolving landscape of mobile video optimization solutions to map solutions-including Adaptive Bit Rate (ABR), transcoding, transrating, caching, traffic steering and offload, and deferred scheduling-to various types of video services and discusses the roadmap of future trends.

Keywords: 3G, 4G, LTE, mobile video, video optimization, Analysis, 3G, 4G, Cloud, internet video, LTE, Mobile Broadband, Mobile Managed Services, Mobile Video, OTT, OTT Video, Policy Control, smartphone, Tablet, Traffic Management, Video Conferencing, WiFi, video optimization, Infrastructure, Media, Movies, multi-screen, Service Providers, Television, Wireless, Adobe, Alcatel-Lucent, Bytemobile, Cisco, Flash Networks, Google, Huawei, Hulu, Juniper Networks, Microsoft, Mobixell, Netflix, NSN, Openwave, Vantrix, F5, OnMobile, Ortiva, PeerApp, Radisys, Radware, Skyfire, Churn, LTE, mobile video, Online Video, PC Modems, Strategy

This report is available to purchase with a credit card for $1399

Webinar Replay: Keeping Pace with Mobile Broadband Pricing Innovations and Trends

Susan Welsh de Grimaldo — Mon, 17 Oct 2011 23:00:00 GMT

This Strategy Analytics webinar discussed innovative new pricing models that aim to drive uptake of mobile broadband and data use on tablets, smartphones, modems and other devices. Find out what's new, what's hot, and what is gaining traction in the important area of data pricing as operators seek to drive uptake and profits.

Presentation highlights include:

Tracking Tariffs: New Developments, Comparing Pricing
Tiered Plans and Managing Data Caps
Emerging LTE Pricing Models
Driving Tablet Connections with Multi-Device Shared Data Plans
Social Networking and other Content Specific Plans, Time-Based Plans

Keywords: 3G, 4G, Mobile Broadband, smartphone, Tablet, Wireless, CSL , MetroPCS, NTT docomo, Orange, Rogers Communications, Telefonica, Telekom Austria, Benchmark, mobile hotspot, mobile video, multi-device, multi-SIM, pricing, SIM-only, Survey, tablet, tariff, wifi, Analysis, Forecasts, xMBO

This report is available to purchase with a credit card for $1399

Keeping Pace with Mobile Broadband Pricing Innovations and Trends

Susan Welsh de Grimaldo — Sun, 16 Oct 2011 23:00:00 GMT

Tracking Tariffs: New Developments, Comparing Pricing
Tiered Plans and Managing Data Caps
Emerging LTE Pricing Models
Driving Tablet Connections with Multi-Device Shared Data Plans
Social Networking and other Content Specific Plans, Time-Based Plans

Taking LTE to Market: LTE Marketing Messages and Pricing Approaches

Susan Welsh de Grimaldo — Thu, 29 Sep 2011 23:00:00 GMT

As more and more operators launch commercial LTE services, a variety of marketing messages regarding the benefits of LTE are emerging. This report evaluates the marketing messages and value propositions for LTE as well as the range pricing approaches seen so far for LTE service. In addition, it looks at survey responses from smartphone owners regarding their familiarity with LTE and primary motivations to adopt LTE.

Keywords: 3G, 4G, Broadband, LTE, Mobile Broadband, Service Providers, Wireless, America Movil, AT&T, Deutsche Telekom, Finmeccanica, MetroPCS, NTT docomo, Rogers Communications, SK Telecom, Strategy Analytics, Tele2, TeliaSonera, T-Mobile, Verizon Wireless, Vodafone, Telstra, CSL, pricing, Survey, tariff, USB modem, Analysis, xMBO

This report is available to purchase with a credit card for $1399

Multi-Device Mobile Data Plans: Connecting the Consumer with Smartphone, Tablet , Laptop and (or) other Devices

Susan Welsh de Grimaldo — Thu, 11 Aug 2011 23:00:00 GMT

As new types of mobile broadband devices emerge, operators have begun to launch specific data plans to target consumers adopting multiple devices. This report examines what types of plans have been launched to date, and the trend toward multi-SIM plans that is emerging. Consumer interest in a single plan to connect multiple devices, as well as use of smartphone tethering and portable Mobile WiFI hotspots is high, supporting moves to pricing plans to bundle data for multiple devices on one plan. Surveys show over 60% of smartphone owners are interested in a single, shared data plan to connect multiple devices, with even higher interest among those who own multiple devices already. The report analyses and compares consumer survey responses from smartphone owners in the US, France, Germany, Spain, UK, and China.

Keywords: 3G, 4G, Mobile Broadband, smartphone, Tablet, WiFi, Wireless, Consumer, Service Providers, Services, Wireless, AT&T, O2, O2 UK, Orange, Rogers Communications, SFR, Strategy Analytics, Telefonica, TeliaSonera, T-Mobile, Verizon Wireless, Vodafone, Tele2, Telekom Austria, Proximus, Bell Mobility, China, France, iPad, iPhone, MiFi, mobile hotspot, Netbooks, Notebooks, pricing, smartphone, Spain, Strategy, Survey, tablet, tariff, USB modem, Germany, UK, US, multi-device, multi-SIM, User Research, Business Models, xMBO

This report is available to purchase with a credit card for $1399

Mobile Broadband PC Modem Subscriptions Double, Data Traffic Quadruples Over Next Three Years

Susan Welsh de Grimaldo — Mon, 13 Jun 2011 23:00:00 GMT

Mobile data services on USB dongles, other external modems and notebooks/netbooks with embedded 3G and/or 4G have become an important segment of the mobile market. Strategy Analytics forecasts subscriptions, service revenues and data traffic for mobile broadband PC/modem market at a global and regional level, with additional detail on 3G/LTE/mobile WiMAX splits and granularity for 29 countries. This report is an analytical companion to the forecast spreadsheets, evaluating top trends and market drivers and inhibitors.

Keywords: LTE, 3G, Mobile WiMAX, WiMAX, mobile broadband, 4G, mobile data, data traffic, modems, laptop, netbook, notebook, MiFi, Forecasts, xMBO

This report is available to purchase with a credit card for $4899

4G and Analytics: Increasing Profitability with New Mobile Broadband Pricing Models

Susan Welsh de Grimaldo — Fri, 29 Apr 2011 23:00:00 GMT

As data usage on the network grows, service providers are finding it increasingly difficult to track where that usage is coming from. Using data analytics operators can track the different types of network usage, which in turn can help them develop better pricing models. This is particularly important as operators roll out 4G networks. This presentation, which is an expanded version of a webinar presentation hosted by FierceWireless, covers:

- The role and evolution of mobile broadband pricing
- 4G "Super Pipes" with enhanced intelligence and use of analytics help operators remain central to the mobile data value proposition
- New pricing models are emerging - and consumers are interested
- Analytics is also important to support new pricing models for the growth of M2M and connected devices

Keywords: 3G, 4G, Fixed Mobile Convergence, HSPA, M2M, Mobile Broadband, smartphone, Tablet, WiFi, Service Providers, Services, Wireless, Facebook, Rogers Communications, Telefonica, Tigo (Colombia), M2M, market share, mobile video, Netbooks, Notebooks, OTT Video, pricing, smartphone, Social Networking, Strategy, Survey, tablet, tariff, User Experience, Analysis

This report is available to purchase with a credit card for $1399

Webinar Replay: 4G and Analytics: Increasing Profitability with New Mobile Broadband Pricing Models

Susan Welsh de Grimaldo — Fri, 29 Apr 2011 23:00:00 GMT